At Joy Road Tires, honesty is at the core of how we treat our customers — and that includes how we handle your personal information. This Privacy Policy explains what data we collect when you visit our shop, book a service, or use our website, how we use and protect it, and the rights you have. This policy applies to all customers and website visitors, and is designed to comply with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Ontario privacy legislation.

Who We Are

Joy Road Tires is a local tire shop serving drivers across Ontario, offering tire sales, installation, seasonal changeovers, storage, alignments, and vehicle safety inspections. If you have questions about this policy or how your information is handled, please contact us using the details at the bottom of this page.

Information We Collect

Depending on how you interact with us, we may collect the following:

Booking and contact information

  • Name, phone number, and email address
  • Vehicle make, model, and year, to recommend and fit the right tires
  • Appointment details and service history at our shop

Vehicle and service information

  • Details recorded during inspections, installations, alignments, and repairs
  • Information related to seasonal tire changeovers and storage, including which set of tires is currently stored
  • Warranty registration details, where applicable, to help you process manufacturer or workmanship claims

Payment information

  • Payment details, processed securely when you complete a purchase or service
  • Quote and invoice records

Website and communication data

  • Information submitted through our online quote request or contact form
  • Technical data such as IP address, browser type, and pages visited, collected through cookies and similar technologies (see the Cookies section below)
  • Records of calls, emails, or messages exchanged with our team, for service quality purposes

How We Use Your Information

We use your personal information to:

  • Prepare accurate quotes and recommend the right tires and services for your vehicle
  • Book, confirm, and carry out your appointment
  • Store and track seasonal tire sets, if you use our storage service
  • Process payment and provide receipts or invoices
  • Support manufacturer and workmanship warranty claims
  • Send reminders for seasonal changeovers, rotations, or upcoming service, if you’ve opted in
  • Respond to inquiries and feedback, and improve our services and website

Legal Basis for Processing

We collect and use your personal information based on your consent, the need to fulfill our service agreement with you, our legitimate business interests (such as improving our service and preventing fraud), and compliance with applicable law.

Sharing Your Information

We do not sell your personal information. We may share it only where necessary to provide our services or meet legal obligations, including with:

  • Tire manufacturers, when processing a manufacturer’s warranty claim on your behalf
  • Payment processors, to securely handle transactions
  • Service providers who support our booking software, point-of-sale systems, or IT infrastructure, under confidentiality obligations
  • Regulatory or government authorities, where required by law

Data Retention

We retain personal information only as long as necessary for the purposes described in this policy, including service history for warranty support, storage tracking for the duration you use that service, and any legal, accounting, or tax record-keeping requirements. After that, records are securely deleted or anonymized.

How We Protect Your Information

We use administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, loss, misuse, or disclosure. Access to customer and vehicle records is limited to team members who need it to serve you.

Cookies and Website Tracking

Our website uses cookies and similar technologies to ensure the site functions properly and to understand how visitors use our site. Where required, we will ask for your consent before using non-essential cookies. You can manage or disable cookies at any time through your browser settings.

Your Rights and Choices

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information, subject to legal retention requirements
  • Withdraw consent to certain uses of your information, where consent is the basis for processing
  • Opt out of appointment reminders or marketing communications at any time

To exercise any of these rights, please contact us using the details below. We will respond within a reasonable timeframe and in accordance with applicable law. If you are not satisfied with our response, you have the right to file a complaint with the Office of the Privacy Commissioner of Canada or the applicable Ontario privacy regulator.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The most current version will always be posted on this page, along with the date of the last update.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please reach out to us.

Joy Road Tires Email: [email protected]